About kafaa
Ournameisastandard.Weholdourselvestoit.
Most brands in the region hire four agencies to launch one idea: one for the identity, one for the store, one for the film, one for the ads. By the time it reaches the customer, nobody remembers what it was meant to say. kafaa exists to end that. Strategists, designers, engineers and directors work as one team, in one room, on one brief — from Riyadh, Cairo and Dubai.
We are a house of makers, not a layer of account managers. The person who pitches your idea is the person who builds it. We speak the dialects of our markets, we know what sells in Ramadan and what flops in summer, and we hold every project to one test: would we be proud to sign our name — kafaa, competence — beneath it?
In numbers
3
Studios across the region
4
Disciplines under one roof
2
Languages, written natively
1
Team, from idea to sale
How we work
- 01
Arabic is where we start, not where we end up.
We think, write and design in Arabic first. English is crafted alongside it — never squeezed out of a translation tool.
- 02
Beautiful work still has to pay rent.
Craft is our obsession, but revenue is the scoreboard. Every idea has to earn its place in the market.
- 03
One team, from first sketch to final sale.
No hand-offs, no lost context. The people who imagine it are the people who ship it.
- 04
Fewer clients. Far deeper work.
We cap the number of partners we take each year, so senior people stay on your project — not just on the pitch.
- 05
We report what we measured — not what we hoped.
Clear dashboards, honest post-mortems, and the courage to say when something didn't work.
What we do
Studios
Riyadh
Cairo
Dubai